Posts in Podcast
#110 AI in Multifamily: Practical Applications, Potential Pitfalls, and Job Security
#110 AI in Multifamily: Practical Applications, Potential Pitfalls, and Job Security

This episode with guest John Gonzalez is all about AI. How do we make AI practical in terms of Multifamily Housing? How does it affect leasing? How will it affect management, maintenance, even our marketing teams, and beyond? Tune in to find out!

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Podcast, Personal DevelopmentTasa Balderramapersonal development, Team Development, team development, career development, multifamily, multifamily resources, training, John Gonzalez, AI, artificial intelligence, Centralized Leasing
#109: The Power of the 3 Day Reset - Small Changes, Big Impact
#109: The Power of the 3 Day Reset - Small Changes, Big Impact

On this episode of Marketing Home, Marketing You we're diving into the power of a three-day reset. Making small changes over a three-day period can truly transform our lives and make us feel like a different person.

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Podcast, Multifamily Training, Personal DevelopmentBarbara SavonaProperty Management, property managers, property managment, property manager, Property Manager, property management, community manager, wellness, happiness, personal development, 3 day reset, success, fresh start, overwhelm, small changes, atomic habits, habits
#108: July Resident Retention & Event Ideas
#108: July Resident Retention & Event Ideas

The July and August edition of SproutMonthly: The Apartment Marketing Magazine is full of summery resident event ideas.

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Podcast, Resident Events, Marketing, Monthly Marketing PlanGuest UserSprout Marketing resident retention, resident event ideas, bill nye, dr. lindsay bira, Anne Sadovsky, marketing home marketing you, Multifamily Marketing, multifamily marketing, marketing calendar, Marketing, marketing, multifamily marketing ideas, marketing ideas for apartments, social media marketing, summer, july, august, easy events, easy event, pet, ice cream, sail awayComment
#107 Behind the Scenes: Sprout's Creative Director Tells All
#107 Behind the Scenes: Sprout's Creative Director Tells All

Tune in and immerse yourself as Rebecca Ross, Sprout’s esteemed Creative Director, candidly reflects on her remarkable 11-year tenure, sharing invaluable insights and lessons she has gathered throughout her professional journey.

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Podcast, Personal DevelopmentTasa Balderramapersonal development, Team Development, team development, career development, Women, Woman, multifamily, multifamily resources, training, employee recruitment, rebecca ross, creative, creative director, growth, success
#106 The Power of People: Recruiting Motivated Employees and Fostering Winning Teams with Property Management President Robbie Mejia
#106 The Power of People: Recruiting Motivated Employees and Fostering Winning Teams with Property Management President Robbie Mejia

On today's podcast, we have Robbie Mejia, President of Property Management. We'll hear about her role, specifically regarding recruitment & hiring, culture, team motivation, accountability, delegation, and more.

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Podcast, Personal DevelopmentTasa Balderramapersonal development, Team Development, team development, career development, Women, Woman, multifamily, multifamily resources, training, robbie mejia, clear property management, employee recruitment, hiring manager, hiring, hiring tips, motivate, team motivation, team accountability, success, recognition, president
#105: The Happiness Formula for Property Managers: Strategies Revealed + Inspirational Interview
#105: The Happiness Formula for Property Managers: Strategies Revealed + Inspirational Interview

We've identified three often underestimated areas that can empower property managers to maintain their joy, even in the face of challenging circumstances. These keys revolve around effectively managing your morning, attention, and energy.

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Podcast, Multifamily Training, Personal DevelopmentBarbara SavonaProperty Management, property managers, property managment, property manager, Property Manager, property management, community manager, wellness, happiness, success, personal development, personal time, nourish, well being, attention, time management, time blocking, mindfullness, Content, energy, Social Media
#104 AIM Conference: What Property Managers and Apartment Marketers Need to Know
#104 AIM Conference: What Property Managers and Apartment Marketers Need to Know

Two major themes emerged in this year's AIM conference: AI and centralization. Listen in for takeaways for onsite teams.

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Podcast, Multifamily Training, MarketingBarbara Savonaconference, AIM, marketing home marketing you, Marketing, AI, Centralized Leasing, Leasing Agent, apartment manager, apartment managers, marketing ideas for apartments, marketing ideas, marketing career, marketing tips, marketing director, training, apartment marketing training
#102: May & June Resident Event Ideas
#102: May & June Resident Event Ideas

The May and June edition of SproutMonthly: The Apartment Marketing Magazine is full of resident event ideas you don’t want to miss!

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Podcast, Resident Events, Marketing, Monthly Marketing PlanGuest UserSprout Marketing resident retention, resident event ideas, bill nye, dr. lindsay bira, Anne Sadovsky, spring, marketing home marketing you, Multifamily Marketing, multifamily marketing, marketing calendar, Marketing, marketing, Memorable Marketing, interview, multifamily marketing ideas, marketing ideas for apartments, social media marketing, May, June, june, may, summerComment
#101: Leasing Unplugged: A Look Through the Lens of a National Leasing Director
#101: Leasing Unplugged: A Look Through the Lens of a National Leasing Director

As National Director of Leasing at GMH, Alex Rippy's role is multifaceted and dynamic. Alex joins us this week and we talk all things leasing.

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Podcast, Personal DevelopmentTasa Balderramapersonal development, Team Development, team development, career development, Women, Woman, Leasing Tips, leasing tips, sales tips, multifamily, multifamily resources, training, apartment leasing agent training, Leasing Agent, leasing basics, leasing agent, Leasing, leasing apartments, leasing professional, leasing, Centralized Leasing, AI, Alex Rippy, Alex Monreal, GMH
#99: April Resident Events + Secrets from a Luxury Marketing Specialist
#99: April Resident Events + Secrets from a Luxury Marketing Specialist

The April edition of SproutMonthly: The Apartment Marketing Magazine is full of resident event ideas, plus, we’re sharing secrets from a luxury marketing specialist.

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Podcast, Resident Events, Marketing, Monthly Marketing PlanGuest UserSprout Marketing resident retention, resident event ideas, bill nye, dr. lindsay bira, Anne Sadovsky, spring, marketing home marketing you, Multifamily Marketing, multifamily marketing, marketing calendar, Marketing, marketing, Memorable Marketing, april, April, interview, multifamily marketing ideas, marketing ideas for apartments, social media marketing, Carly Peters, QuarterraComment
#98: Multifamily Through the Lisa Trosien Lens: A Career of Lessons
#98: Multifamily Through the Lisa Trosien Lens: A Career of Lessons

Lisa Trosien, Award Winning Multifamily Speaker, Educator, Consultant, Mom, Proptech Advisor, Sales Training Expert, Apartment All Star… is joining us for this week’s podcast. And she’s sharing a career’s worth of lessons.

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Podcast, Personal DevelopmentTasa Balderramapersonal development, personal branding, Content, Team Development, team development, career development, Lisa Trosien, Women, Woman, Leasing Tips, leasing tips, sales tips, multifamily, multifamily resources, training, apartment leasing agent training
#96: Your Apartment Community Marketing & Resident Event Plan for March
#96: Your Apartment Community Marketing & Resident Event Plan for March

The March edition of SproutMonthly: The Apartment Marketing Magazine is full of SPRING apartment marketing ideas and resident event ideas. Plus, don’t miss special member guest and Resident Services Coordinator, Anna-Maria Dimitratos.

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Podcast, Resident Events, Marketing, Monthly Marketing PlanGuest UserSprout Marketing resident retention, resident event ideas, Welcome Gift, bill nye, dr. lindsay bira, Anne Sadovsky, heart, March, spring, marketing home marketing you, Multifamily Marketing, multifamily marketing, marketing calendar, Marketing, marketing, Memorable MarketingComment
#95: Mike Brewer: The OG of Multifamily Talks AI, Rapid Growth, Leadership & Lessons Learned
#95: Mike Brewer: The OG of Multifamily Talks AI, Rapid Growth, Leadership & Lessons Learned

Mike Brewer, COO at The Radco Companies, sits down and shares how a personal routine helps him show up as the best version of himself for other people, how to implement a to-do and to-don’t list, the benefits of a gratitude journal, dealing with setbacks, the pros and cons of personal branding, a reading list that will open new doors, how to spot diseased sheep in an organization, and his most important piece of advice for onsite team members. 

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Podcast, Multifamily TrainingBarbara SavonaMike Brewer, interview, routines, time management, setbacks, success, technology, personal branding, culture, advice, goals, training, career development, personal development, Team Development, team development, AI, leadership
#94: Apartment Marketing Trends in 2023 You Need to Know
#94: Apartment Marketing Trends in 2023 You Need to Know

Chris Arnold, Co-Founder of Authentic, and Natalie Linan, Director of Marketing for Black Field Management, join me this week to share apartment marketing trends in 2023 that you need to know. This is part two of our Marketing Masters Series.

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Marketing, PodcastBarbara SavonaChris Arnold, Natalie Linan, multifamily marketing ideas, Multifamily Marketing, multifamily marketing, marketing home marketing you, marketing ideas for apartments, marketing mix, marketing ideas, marketing mistake, Marketing, marketing tips, marketing career, marketing, marketing plan, marketing director, Competitive Market
#93: The Future of Apartment Marketing with Kristi Fickert & Grady Newman
#93: The Future of Apartment Marketing with Kristi Fickert & Grady Newman

I've invited several of my friends and colleagues that I admire in the marketing space to teach us all things marketing for 2023. This week, join Kristi Fickert, VP of Enterprise Growth at Realync, and Grady Newman, Founder at Resi as they share some marketing tips and trends for 2023, as well as some marketing areas you might be underutilizing.

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Podcast, MarketingTasa BalderramaTeam Development, team development, career development, Kristi Fickert, Grady Newman
#90: Your Apartment Community Marketing Playbook and Marketing Themes
#90: Your Apartment Community Marketing Playbook and Marketing Themes

“New year, new me,” can feel like a lot of pressure. What if instead, it’s “New Year, 1% Better Me?” A laser focus on small, consistent actions can lead to significant changes in a year. Swipe my foundational steps to simplify your marketing with marketing themes. Plus, join our Level Up Your Career Challenge!

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PodcastTasa Balderramapodcast for apartment industry, tony sousa, training, branding, personal development, career development, marketing career