Life doesn’t pause just because you manage a multimillion-dollar community. In this deeply personal and relatable post, a former property manager shares what it’s like to carry personal hardship while still showing up every day in property management and multifamily housing.

From single parents juggling tours and school drop-offs, to managers navigating burnout, grief, financial stress, staffing shortages, and impossible expectations—this piece speaks directly to the emotional toll of apartment marketing and property management leadership.

Inside, you’ll find 13 simple, proven joy boosters designed specifically for overwhelmed property managers, leasing teams, and multifamily marketing professionals—small, realistic ways to support your mental health, emotional balance, and day-to-day energy without needing corporate approval or a lifestyle overhaul.

This blog is for anyone in multifamily marketing who feels stretched thin between work and personal life, is struggling with work-life balance as a property manager, is carrying emotional burnout behind a professional front, and wants practical, grounding tools for everyday stress relief

You’ll also learn how the Spark Monthly Resource Kit was created to support both the work and well-being of property managers—offering simple marketing tools, retention support, and built-in moments of joy each month.

If you’ve ever thought, “I’m holding everyone else together, but no one is checking on me,” this one is for you.

Burnout in property management doesn’t happen overnight—it builds from wearing every hat, filling every gap, and pushing past your limits. In this post, we break down the quickest way to burnout and share three proven strategies to beat it even when budgets are tight. You’ll learn how to identify your highest-value work, invest wisely in tools that multiply your time, and eliminate recurring frustrations that drain your energy. Whether you’re managing apartments, multifamily communities, or rental properties, these tips will help you protect your time, avoid exhaustion, and focus on what matters most: growing your properties and serving your residents. Plus, discover how Spark, our $7/month resource, helps property managers save hours, reduce stress, and generate thousands in ROI.

Creative, easy, and budget-friendly grab-and-go gift ideas for apartment outreach marketing and resident retention! These ideas will help you get ahead of competitors in the new season. These initiatives help you increase occupancy for your community.

Dom Beveridge, the publisher of 20 for 20, sheds light on the intricate truths behind trends in multifamily housing, specifically, the concepts of centralization and the integration of artificial intelligence (AI).

Let's transform the way we approach renewals and make each conversation a positive and enriching experience.

If you're a property manager feeling overwhelmed by managing social media alongside your existing responsibilities, listen in as we explore how to make social media doable and easy by laying a solid foundation for your strategy and building scalable systems for consistent content creation and engagement.

On this episode of Marketing Home, Marketing You we're diving into the power of a three-day reset. Making small changes over a three-day period can truly transform our lives and make us feel like a different person.

We've identified three often underestimated areas that can empower property managers to maintain their joy, even in the face of challenging circumstances. These keys revolve around effectively managing your morning, attention, and energy.

NAA’s Residential Property Management (RPM) Careers Week is July 18-22 with Apartment Onsite Teams Day on July 20. Learn what it’s all about and why/how to celebrate it at your community!

This event adds so much value to your residents and your prospects that you’ll want to continue to host this throughout the year - and you can! By changing up the contents and designs, this “guess how many” game can fit into any season, holiday, or goal for your apartment community.

We’ve got 4 retention ideas for your apartments, and they’re all EASY-AS-PIE! These budget friendly events, renewal thank you ideas and welcome home gifts are sure to make a good impression with your residents. We’ve even included a shopping list and Canva-compatible templates for you to use at your community.

Make resident referrals SUPER easy with a Referral Automation Station. Check out this cute way to spoil residents at your apartment community and put the word out about your referral bonuses. Plus, download our FREE referral flyer for apartments!

Appreciate your residents in small ways, often, and they will add up to big renewals, we promise! We’ve compiled this mega-list of fun and easy resident gift ideas to shower your residents with gratitude.

Wow your residents at your apartment community with these easy-to-do events. These events range in price and duration, from completely virtual to grab-and-go…we’ve covered all the bases! Read on, pick your faves, and show us how you bring them to life.

If you feel like the residents that are following you on social media are tired of hearing your sales pitch, you’re probably right! This week we are highlighting three easy social media posts that “sell without selling.”

April is the first REAL month of spring for many of us. Let’s celebrate the spring season with these resident events that bring smiles to everyone. Even super-busy property managers and leasing agents - you can do these, too!

These events range in price and duration, from completely virtual to grab-and-go…we’ve covered all the bases! Read on, pick your faves, and show us how you bring them to life.

Spring is here which means better weather and is often when people start thinking of moving. Make your residents feel appreciated with an event that will give them a reason to celebrate spring at your community.

These events range in price and duration, from completely virtual to grab-and-go…we’ve covered all the bases! Read on, pick your faves, and show us how you bring them to life.