
The MultiFamily Mix Podcast with Barbara Savona
& The Sprout Idea Blog
Most Popular Podcast Episodes & Blogs
#112: Effortless Social Media: Scaling Strategies for Success
If you're a property manager feeling overwhelmed by managing social media alongside your existing responsibilities, listen in as we explore how to make social media doable and easy by laying a solid foundation for your strategy and building scalable systems for consistent content creation and engagement.
#111: August Resident Retention & Event Ideas
From Treasure Island parties to Back to School events, the August edition of SproutMonthly: The Apartment Marketing Magazine is full of resident event ideas.
#110 AI in Multifamily: Practical Applications, Potential Pitfalls, and Job Security
This episode with guest John Gonzalez is all about AI. How do we make AI practical in terms of Multifamily Housing? How does it affect leasing? How will it affect management, maintenance, even our marketing teams, and beyond? Tune in to find out!
#109: The Power of the 3 Day Reset - Small Changes, Big Impact
On this episode of Marketing Home, Marketing You we're diving into the power of a three-day reset. Making small changes over a three-day period can truly transform our lives and make us feel like a different person.
July Resident Retention & Event Ideas
The July and August edition of SproutMonthly: The Apartment Marketing Magazine is full of summery resident event ideas.
#107 Behind the Scenes: Sprout's Creative Director Tells All
Tune in and immerse yourself as Rebecca Ross, Sprout’s esteemed Creative Director, candidly reflects on her remarkable 11-year tenure, sharing invaluable insights and lessons she has gathered throughout her professional journey.
#106 The Power of People: Recruiting Motivated Employees and Fostering Winning Teams with Property Management President Robbie Mejia
On today's podcast, we have Robbie Mejia, President of Property Management. We'll hear about her role, specifically regarding recruitment & hiring, culture, team motivation, accountability, delegation, and more.
Are You "Beyoncé-Ready" to Lease More Apartments?
Your leasing office may be open but are you really ready for business? You might think, well, that doesn't even make sense. If our leasing office is open, obviously, we are ready for business. But is that really true? Are we ready like it's showtime every time?
#105: The Happiness Formula for Property Managers: Strategies Revealed + Inspirational Interview
We've identified three often underestimated areas that can empower property managers to maintain their joy, even in the face of challenging circumstances. These keys revolve around effectively managing your morning, attention, and energy.
#104 AIM Conference: What Property Managers and Apartment Marketers Need to Know
Two major themes emerged in this year's AIM conference: AI and centralization. Listen in for takeaways for onsite teams.
June Resident Event Ideas
Do you hear that? That’s summer and she’s ready to PARTY! We’re sharing our June 2023 resident event ideas that your residents will not want to miss. Summer gives you the perfect opportunity to hit on those outdoor, communal amenities that renters are after by hosting resident events in those areas. According to 2022 NMHC/Grace Hill Renter Preferences Survey, amenities that ranked high outside of the typical washer/dryer or air conditioning, were outdoor features like roof-top patios, parks, playgrounds, and more. People want a variety of spaces outdoors to enjoy and hosting your events there only reminds them those places are waiting for them.
May & June Resident Event Ideas
Resident event ideas that are easy and budget-friendly! Check out our favorite events to kick off summer at your apartment.
Why Resident Events Market Your Apartment
Your apartment’s resident events give your residents the opportunity to market your community for you. You set the stage, and let them use it as a background for their lifestyle with your apartment right at the center.
#101: Leasing Unplugged: A Look Through the Lens of a National Leasing Director
As National Director of Leasing at GMH, Alex Rippy's role is multifaceted and dynamic. Alex joins us this week and we talk all things leasing.
33 Multifamily Apartment Slogans
We’ve rounded up a few of our favorite apartment slogans that you can use for a variety of purposes. The key is to have fun with it. The more fun you have, the more you will stand out among all the people vying for your prospects and residents’ attention.
Don't Let Your Residents Ghost You
If your prospects and residents don’t have an emotional connection with your team or apartment, then any slight discomfort will have them ghosting you. That’s why it’s so important to continually create and maintain personal relationships at your apartment community from your apartment marketing, resident events, and overall resident appreciation. We at Sprout Marketing want to share our tips so you can avoid ghosting at all costs!
Secrets from a Luxury Marketing Specialist & Ideas for April
The April edition of SproutMonthly: The Apartment Marketing Magazine is full of resident event ideas, plus, we’re sharing secrets from a luxury marketing specialist.
#98: Multifamily Through the Lisa Trosien Lens: A Career of Lessons
Lisa Trosien, Award Winning Multifamily Speaker, Educator, Consultant, Mom, Proptech Advisor, Sales Training Expert, Apartment All Star… is joining us for this week’s podcast. And she’s sharing a career’s worth of lessons.
#97: Mike Wolber & Chris Arnold: Personal Branding Strategies Revealed
This week we’re featuring a double dose: personal branding strategies with two of the best. Chris Arnold and Mike Wolber show us how personal branding can help you and also your company.
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Your ultimate guide to throwing incredible resident events
+ 25 resident event ideas you can throw year-round.