Property managers and leasing agents are embracing self-guided tours at their apartment communities in 2020. It’s no wonder since prospective residents are loving it and it works with social distancing guidelines. But not all self-guided tours are created equally. To convert more leases, you have to map out the customer experience and provide cues every step of the way. Follow our step-by-step guide to make sure your self-guided tours turn into more leases this summer.
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