Why Property Managers Are Calling This $7 Kit Their Best Investment Yet

As a property manager, you’re asked to be a marketer, event planner and social media manager…while also managing an apartment community with thousands of moving pieces.

And usually? The budget doesn’t even cover the coffee you need to get through it.

That’s why we created The Spark Property Manager Kit — a $7 monthly shortcut designed (by a former property manager) to give you back time, results, and sanity.

The secret isn’t just in the tools — it’s in the math.

Because when you break it down, each resource costs pennies… but has the potential to generate or save hundreds (even thousands) of dollars.

And people are raving about it…

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“Because of Sprout, I finally save time while creating meaningful renewal gifts and engaging events for two unique communities!”

Jamie | Proud Sprout Member

Here’s how each resource can pay for itself - many times over.

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(1) Customizable Marketing Flyer

• Cost: $0.28

• Why it matters: Promote specials, open houses, or events.

• The impact: Impact: One flyer → one tour → one lease = $1,500+ revenue

Half the battle is just getting your name in front of prospects who are swamped with options. The Spark monthly resource kit gives you a customizable marketing flyer that’s fun and creative, and catches attention.

Easily customize it in Canva…FOR FREE!

Attention = Interest
Interest = Tour
Tour = New Lease
New Lease = Revenue and Goals Met

That’s a domino effect we love to see!

(2) Resident Renewal Flyer

• Cost: $0.28

• Why it matters: Encourages residents to renew before lease expiration.

• The Impact: One renewal saved = $4,000–$7,600 in turnover costs

When a $0.28 flyer has the power to save thousands, that $7 Spark kit quickly shifts from “nice-to-have” to must-have support for your team.

Plus, we share fun goodies that pair perfectly with your renewal flyer.

(3) Resident Appreciation Flyer

• Cost: $0.28

• Why it matters: Shows residents you care. Happy residents are more likely to renew and refer friends.

• The Impact: $0.28 → 1 referral → $1,000+ in potential revenue OR $0.28 → 1 renewal → saves you $4,000 - $7,600

Sprinkle thoughtful appreciation gifts throughout a lease term and you’re on your way to happier residents and stronger occupancy.

It doesn’t have to be a huge lift. For instance, pair this flyer with some sweet goodies, and you’ve got a simple touchpoint that stays with your residents for a long time.

(4) Resident Notice Flyer

• Cost: $0.28

• Why it matters: Reminds residents of certain criteria, reducing complaints and administrative headaches. (because you definitely don’t need any more of those)

• The Impact: Less complaints from… passionate… residents about other residents’ patios, which means you get more done in the office without disruptions. Also, informed residents are happy residents.

Sometimes communication flyers like this are easy to slip our minds. When the to-do list piles up, some things get pushed back but with Spark, we make sure we handle some of the lift for you.

(5) 12 Resident Event Ideas

• Cost: $3.36

• Why it matters: Gives you attainable, creative event ideas without the stress

• The Impact: Host a small event → boosts engagement, potentially prevents 1 early move-out → $4,000+ saved

Ahh, resident events… the bane of every property manager’s existence.

The Spark Monthly Resource Kit provides you with the ultimate shortcut for easy, budget-friendly resident event ideas, including Amazon shopping lists for each event idea and easy-to-customize resident event invites.

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“I have a small budget. Sprout's event ideas makes it not even matterThis is unbelievable.  It's much more than I expected.  I thought I'd get one maybe two graphics, instead I get a whole kit!”

Toni | Proud Sprout Member

(6) Fully Planned Resident Event

• Cost: $0.28

• Why it matters: Ready-to-go event plan to make for the easiest resident event you’ll ever throw

• The Impact: Save hours on planning → residents love the effort you put in → generate social media content → saves a resident renewal ($4,000+) and content gets a new lease ($1,500+ revenue)

Seriously, we provide you with one fully planned resident event idea every month. You can be ready to go in just a few clicks.

It includes the idea, an Amazon shopping list, Canva design templates, and inspiration pictures for setup.

(7) Monthly Resident Newsletter

• Cost: $0.28

• Why it matters: Engages residents with important news.

• The Impact: Improves resident satisfaction → 1 lease renewal → $4,000+ saved

Everyone loves something to look forward to.

This easy-to-use, Canva-customizable resident newsletter is a great way to keep residents informed and create excitement. You can also post this on your social media so prospects see all the awesome things you have going on. (Who said FOMO can’t lead to leases)

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At a Glance: $7 → $1,000+

How a Tiny Spark Kit Packs a Big Punch for Property Managers

(8) Social Media Posts & Captions

• Cost: $0.84

• Why it matters: Ready-made content for engagement

• The Impact: One post could generate a new lead → $1,500+ revenue

Social media is harddddd! It’s crazy that it’s on your to-do list anyway, but there’s no reason to do it alone.

The Spark Monthly Resource Kit gives you 3 posts + captions that are all ready to go. You get one marketing post, one retention post, and one just for fun post.

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“Because of Sprout, I finally feel confident in Advertising and Marketing. I was so insecure before because I had ideas but didn't know how to design them or make them a reality. With Sprout I get excellent elevated ideas, event options, and the ability to customize gorgeous designs to use in all my marketing and social media posts. Our social media scores have increased from 2.1 to 4.8 in the short 6 months we have been a member. Thank you Sprout!”

Amber | Proud Sprout Member

(9) Social Media Monthly Planner

• Cost: $0.28

• Why it matters: Organize content for the month so you’re not so stressed

• The Impact: Avoid missed posts → consistent marketing → 1 new lead → $1,500+ revenue

Sometimes just knowing where to start with social media for your apartment community can feel daunting.

This monthly social media planner makes you feel organized and prepared for the month. (Yes, those are words that CAN describe you and your work). We share our favorite content categories PLUS all the creative holidays that you can weave into your content.

(10) Monthly Calendars

• Cost: $0.56

• Why it matters: Keeps your team organized and marketing consistent

• The Impact: Avoid a missed promotion or event → $500+ potential revenue

Having something to encourage you and your team to sit down and get organized for the month can really pay off.

You feel better going into each week, your team knows what’s expected of them, and your marketing and retention plan is in place so you aren’t scrambling.

These are easily customizable in Canva, so you can even print extras and share them with your residents and prospects as a small token of appreciation.

(11) Personal Growth Resource

• Cost: $0.28

• Why it matters: Because YOU matter. Work is hard and busy, but it’s not worth it if you forget to take care of and invest in yourself.

• The Impact: Refreshed and empowered team members reduce mistakes → 1 prevented issue → $200+ saved

This month we are diving into the Resident Journey and how to make it so much better…once and for all. Fixing repeatable systems makes you significantly more effective in your role as a property manager, without the added stress.

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"Because of Sprout, I finally feel like I have my own marketing team at my disposal." I'm thrilled monthly when the Sprout email pops up and I have fresh marketing tools and new collateral material at my fingertips! "

Karen | Proud Sprout Member

$7 Can Help Give Property Managers And On Site Teams Get Their Spark Back

Less stress, more results are more accessible than you think.

The October Spark kit costs less than a cup of coffee, yet each tool has the potential to save or generate hundreds - even thousands - of dollars for your community. That’s the power of small investments with big results.

Ready to see how Spark can work for you and start maximizing your impact this October? Join thousands of property mangers already loving it!