#43- 7 Resident Events for December 2020

There is something for every type of community and every budget!

 

To my property management friends, I rounded up 7 FUN events for you to finish 2020 strong. I know, I know…we are ready for 2020 to be over but you know what?

We are the type of people that don’t stop when it gets hard. We regroup and get. it. done. And we do it in style.

There is something for everyone - budget-friendly, simple, glam…we got it all!

And guess what?

I have a special offer for you. If you’ve been on the fence about joining the Sprout Membership where you can access EVERYTHING you see on the blog and hear about on the podcast-THIS IS YOUR CHANCE.

>> Use code DECEMBER25 to sign up and get $25 off your membership. Pay by credit card here or request invoicing here.

See these ideaS brought to life in this video >>

Remember, just because you can do it all, doesn’t mean you should my friend. Let us be an extension of your team.


 
Apartment Marketing Calendar

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# 1: SPARKLE EVENT: GRAB-N-GO CHAMPAGNE

Happy hour doesn’t need to disappear just because of social distancing. Let your residents pop the bubbly in their own home with this grab-n-go sparkling event!

1) Sprout Members: Download the ready-for-you flyer and graphic below or customize it for free on your member dashboard. Not a Sprout Member? Click to join.

2) Purchase champagne. If you don’t have a budget for bottles - you can do mini bottles or individual cans (Trader Joe’s for the win!).

3) Greet your residents with sparkling smiles and hand them their goodies!


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# 2: RECIPE SWAP

Get ready, set, bake! For many, getting together to cook with family and friends is what this season is all about. Since potlucks and in-person events are not possible this year, engage your residents with this online event.

1) Sprout Members: Customize this flyer for free on your member dashboard.

2) Post it everywhere! Use social media to invite your residents to join in the fun. JOIN being the operative word - you’ve gotta start the swap with your own recipes and photos, too!

  • Post updates

    • Post all entries/photos that you are tagged in on your community stories for a shoutout.

TIP: Be sure to thank your residents for being supportive of each other and joining in the fun. It sets them up to be ready for the next virtual event!

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#3: GRAB-N-GO TREATS

DIY or Done-For-You? You pick!

Download and print your favorite flyer and social square and pair with some great treats to wow your residents.

Post about the grab-n-go event on your social platforms to encourage your residents to stop by and get their treat on!


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#4: HOT CHOCOLATE TO-GO


Download and print your flyer and social square and pair with hot chocolate packets. Have a bigger budget? Gift them hot chocolate and community branded mugs!

Post about the hot chocolate to-go event on your social platforms to encourage your residents to stop by and get their hot chocolate on!


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#5: MILK & COOKIES

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It doesn’t get any easier than this!

Why cookies? They are easy, fun, inexpensive and hard to resist! Cookie Monster knows, "ME WANT COOKIE!!! Nom, Nom, Nom!"

Note: Due to COVID-19 we encouraged buying mini milk cartons and pre-packaged cookies.


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#6: CARD BAR

Have a selection of cards from the Dollar Store or Trader Joe’s that residents can grab to send notes to their loved ones. Bonus points if you cover postage.


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#7: CHARITY DRIVE


Download the design << to spread the word and have residents drop off items.

Attach the design to a collection box and set out in a high-traffic area in your community. The leasing office is a great spot!

Set the pace by filling the box with a couple of items courtesy of your team.

Post reminder notices throughout the community.

Use your corresponding Sprout social graphics to remind your residents on your social media sites.

Keep residents engaged by posting progress updates via email, resident newsletters, and social meetings.