THE ULTIMATE ESG GUIDE FOR MULTIFAMILY IS ALL YOURS!

  • 9 ways to showcase ESG at your community

  • The Apartment ESG Checklist10 Sustainable Resident Events

  • Community Garden In Action

  • 4 ESG Email Scripts

  • Social Media Captions & Tips

  • Employee Recruitment Ideas

 

Scroll down for your other free resources!👇

 

FREE ESG CANVA DESIGN TEMPLATES

Courtesy of Your Friends at Sprout Marketing

First, log on or create your free Canva account, and then click the design to edit in your free Canva account.

FREE ESG SOCIAL CAPTIONS

Courtesy of Your Friends at Sprout Marketing

Don’t rack your brain for an ESG-focused caption. Click ‘Copy Caption’ and easily paste on your social media.

 

Instagram & Facebook Caption:

Going green isn't just a trend, it's a lifestyle! Join us in our ESG-focused community and let's make a positive impact on the world, one eco-friendly step at a time🌿🌎#sustainability #ESG #ecoliving #greencommunity #makingadifference

LinkedIn Caption:

ESG isn't just a buzzword, it's a critical part of creating a sustainable future. As a community, we're committed to making a positive impact on the world by prioritizing environmental, social, and governance factors in everything we do. From energy-efficient appliances to community-wide sustainability initiatives, we're working to reduce our carbon footprint and promote social responsibility. Join us in our ESG-focused community and let's create a better world, together! #sustainability #ESG #sustainableliving #sustainablefuture #makingadifference

FREE ESG EMAIL SCRIPTS

Courtesy of Your Friends at Sprout Marketing

Use these email scripts to start the conversation about your ESG Community. Click ‘Copy Script’, customize, and send to your prospects.

 

Email 1: Introduction

Subject: Welcome to our ESG-focused community!

Dear [Prospect],

Thank you for your interest in our apartment community! We are excited to showcase our ESG (environmental, social, and governance) features and explain why they are important to us and to our residents.

In today's world, we believe that it is crucial for all of us to do our part in reducing our environmental impact, promoting social responsibility, and ensuring good governance. That's why we have built an apartment community that puts these values at the forefront of everything we do.

Over the next few emails, we'll dive deeper into our ESG features and how they can benefit you as a resident. We hope you'll find them informative and inspiring.

Best regards,

[Your Name]

Email 2: Environmental Features

Subject: How our environmental features promote sustainability

Dear [Prospect],

Today, we'll focus on one of the key pillars of our ESG philosophy: environmental sustainability. Here are a few of the features we've incorporated into our community to promote sustainable living:

  • Energy-efficient appliances and lighting to reduce electricity consumption

  • Water-saving fixtures to minimize water usage

  • A recycling program to divert waste from landfills

  • Rooftop solar panels to generate renewable energy

By living in our community, you'll have the opportunity to reduce your carbon footprint and contribute to a healthier planet. Not to mention, these features can also help you save money on utility bills!

Stay tuned for our next email, where we'll dive into our social features and how they promote community engagement and responsibility.

Best regards,

[Your Name]

 

Email 3: Social Features

Subject: How our social features promote community engagement and responsibility

Dear [Prospect],

In addition to our environmental features, we also have several social features that promote community engagement and responsibility. Here are a few examples:

  • Community garden plots for residents to grow their own produce and foster a sense of community

  • Common areas designed to encourage social interaction and collaboration

  • A resident-led sustainability committee to drive community-wide sustainability initiatives

  • A pet-friendly policy to ensure that all members of the community feel welcome and included

We believe that a strong sense of community and social responsibility are crucial to creating a sustainable and thriving environment. By living in our community, you'll have the opportunity to connect with your neighbors, contribute to shared goals, and enjoy a more fulfilling living experience.

We hope you'll consider joining us in our mission to make a positive impact on the world!

Best regards,

[Your Name]

Email 4: Governance Features

Subject: Our commitment to good governance and responsible management

Dear [Prospect],

Today, we'll discuss the third pillar of our ESG philosophy: governance. We believe that good governance and responsible management are crucial to ensuring that our community operates ethically and transparently. Here are a few examples of our governance features:

  • A transparent and fair application process for all potential residents

  • Clear and consistent communication with residents about policies, events, and community updates

  • A focus on safety and security to ensure that all residents feel comfortable and secure

  • An emphasis on responsible financial management and long-term sustainability

We believe that by prioritizing good governance, we can create a community that is not only environmentally and socially responsible but also financially stable and sustainable for years to come.

Thank you for considering our ESG-focused community. We hope to welcome you soon as a valued resident!

Best regards,

[Your Name]